The fundamental objective of enterprise search couldn’t be more straightforward— to help people find information fast.
Unfortunately, some vendors continue to speak in tongues, proffering technology that requires a Ph.D. to understand and a team of them to implement. The good news is companies are beginning to see the light—that search isn’t a difficult or costly endeavor. In fact, keeping in mind the following three keys, businesses of all sizes can finally capitalize on the promise of enterprise search.
When you consider that a large portion of relevant corporate knowledge resides on employees’ hard drives and in their e-mail, it’s almost criminal to fail to capture desktop information. In fact, the term “enterprise search” becomes a bit of a misnomer when these repositories fall outside the scope of the solution. Perhaps most beneficial when it comes to tools that can quickly and easily tie desktops into the overall enterprise search solution is the fact that you can take a tactical approach to enterprise search. Start with a workgroup of 10 employees or a department of 50. Let them prove the value of enterprise search and then expand outward. In doing so, you can rest easy knowing the technology works and that your employees embrace it. Just as important is the ability of your enterprise search solution to index desktop data where it resides. The value of the technology begins to seriously dip the moment you’re forced to alter, copy or move the content to a central server.
surge, tools like auto-categorization and
results-clustering become just as important
as relevance ranking. To ensure employees
are getting the most from enterprise search,
your solution should sufficiently address all
three steps of the search process—query,
results navigation and discovery:
Query: Everyone uses different methods for searching for information. Some are search novices who rely on natural language processing. Others are experts with query syntax. Some need to search metadata, while others focus exclusively on full text. Regardless of your employees’ familiarity or preferences, your enterprise search tools should account for these differences, as well as provide “sounds like...” and “starts with...” options for when they don’t know the correct spelling of a word.
Results Navigation: There’s nothing more frustrating than being presented with a long list of results with no ability to sort, preview or filter. Enterprise search is most effective when users can benefit from onthe- fly categorization; results clustering and grouping; a results preview pane; “search within” and other filtering options; and advanced hinting, such as displaying summary information or metadata.
Discovery:Without features like “hit highlighting” or “hit-to-hit navigation,” employees are often left wondering why a search engine has returned a certain result. Imagine the smile on their faces when your search tool says that a 152-page PDF document is the one they want, only to give them no hint as to why it was selected. Your search technology should not only highlight your search terms, but also take you directly to the first hit in a document. If it can’t do that, then your employees aren’t saving as much time as they could be.
But discovery is also about what employees
do with the information once they find it.
Intelligent agents enable users to save searches
and be notified when new information
matches their search criteria. Annotations help
individuals personalize results, while extract
functions enable them to act on information.
Perhaps most important is enabling employees
to create a repository of found information
that can be shared across a workgroup, department
or entire enterprise.
It goes without saying that enterprise search, when done properly, helps employees spend less time looking for or duplicating corporate information, which translates into cost savings and productivity increases. But if the upfront and ongoing costs of the technology are too high, the benefit is greatly diminished. Solutions that require outside consulting translate into a higher initial investment, while a per-document pricing module serves as an obstacle to unlocking all of your corporate content and essentially ensures a higher total cost of ownership. Search should be simple to implement and charged according to the people who actually benefit from it—your user community. And if you’re paying several hundreds of thousands of dollars for your enterprise search solution, you’re paying too much. Whether the situation calls for search across desktops, networks, Websites, intranets or other enterprise systems, enterprise search needs to account for these three keys before it can fully deliver on its promise. Fortunately for businesses, there’s an easy way to find out—make your vendor prove it before you buy it.
What every CIO should know about information access and discovery.
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