
ISYS Search Software - In Action at Blue Cross Blue Shield
of Arizona
Healthcare Corporation Fine Tunes Document Flow
No matter the type of business or the size of a company, professionals
around the world are continually dealing with more information (often
in paper format) than they can reasonably deal with in a timely manner.
Yet despite the emergence of the digital age and the promise of better
information management and routing processes, organizations are only
now beginning to leverage technology that enables these levels of efficiencies.
Fortunately, these software and hardware solutions are finally coming
of age, and as a result, a wide range of businesses are turning some
of their once-manual functions into automated processes that require
dramatically less time and resources. Such is the case for Blue Cross
Blue Shield of Arizona.
As one of Arizona's largest health insurers, Blue Cross Blue Shield
of Arizona deals with more paper than most businesses could hope to
house in their office space. The very nature of its business is information-intensive,
and its ability to compete and meet customer needs is largely dependent
on properly managing its various digital and paper documents.
Blue Cross Blue Shield of Arizona has 1,400 employees who work with
more than 15,000 pages of information for its claims and enrollment
systems. Individual users were responsible for working with different
portions of those documents, and the office relied on a manual process
for routing weekly updates to the user base. This required knowing which
pieces of information belonged to what individual. Over the course of
a year, this process amounted to a substantial undertaking that was
ripe for an automated alternative.
Searching for a better way
Blue Cross Blue Shield of Arizona recognized the need to streamline
and automate the procedure. To implement these capabilities, the company's
information systems management team elected the ISYS:desktop solution
for departmental search and text retrieval. In doing so, Blue Cross
Blue Shield of Arizona was able to build an index of its information
that could process and route new files and updates automatically.
Using ISYS:desktop's Intelligent Agent technology, the company's administrators
established queries that would run in the background to help route new
information to the appropriate users, as these updates and new documents
arrived in the systems. Apart from the timesaving benefit, this also
enabled Blue Cross Blue Shield of Arizona to set levels of access to
the documents.
"We used ISYS to separate what users are able to view," said
Carol Von Fange, IS user support manager for Blue Cross Blue Shield
of Arizona. "By creating these categories and using ISYS to filter
the information to the appropriate user group, we could provide individuals
only with the information they needed to do their jobs. We simultaneously
eliminated the notion of making our users scroll through an endless
amount of text that doesn't pertain to their roles. Plus, we could set
access controls that ensured protected information was viewed only by
those needing to know."
Measuring success
Productivity benefits derived from moving from a manual to an automated
process are apparent enough, but what is the actual bottom-line value?
According to Von Fange, Blue Cross Blue Shield of Arizona conducted
a test analysis of its return on investment for ISYS.
Using a representative document set that included various codes and
descriptions, Von Fange's team calculated a productivity savings of
67 percent. This resulted in a total dollar savings of $200,000 a year
in terms of productivity, paper costs and update costs. Multiplied out
across the company's entire index, Blue Cross Blue Shield of Arizona
has realized real value using ISYS. And as Von Fange will tell you,
ISYS stands as an obvious alternative to the organization's previous
approach.
"If we didn't have this product, we would still be running paper
copies, distributing them throughout the corporation, hoping that they
were received and updated in each user's manual, which is a costly process."