Tourism Australia selects ISYS Search Software for australia.com

Multilingual marketing site now using search facility

SYDNEY - 25th October, 2004 - ISYS Search Software (www.isys-search.com), a global supplier of search software for businesses and public sector organizations, today announced that Australia's tourism marketing agency, Tourism Australia, has implemented ISYS Search Software to deliver a user-friendly search function across all editions of its consumer and media website, australia.com.

Implemented by ISYS integration partner Intology, the new ISYS search functionality is designed to access a wide range of content and provide more targeted responses to search queries. Multi-lingual search support is a key component of the solution, as australia.com is published in 10 languages, including some that use double-byte Asian character sets.

The search project was a high-profile undertaking, involving a comprehensive, competitive vendor evaluation and selection process. The australia.com site is offered in a choice of over 60 tailored language/country combinations and is the primary platform for information delivery for Tourism Australia marketing campaigns around the world, featuring motivational destination information to inspire prospective travellers to visit Australia. At the same time, around 20,000 tourism-based businesses across Australia use australia.com as a source of promotion.

"Search is a vital piece of functionality for the australia.com site because we have so many stakeholders, including those who rely on the site for information to plan their trip as well as businesses whose products are featured on the site," said Graham Middleton, Acting Director Marketing Operations at Tourism Australia. "We needed to invest in both technology and implementation expertise in order to get the right outcome."

"We're obviously delighted to have been selected as the search engine for australia.com," says Sydney-based founder and Managing Director Ian Davies. "It's a sign of Australian achievement that not only can we offer tourists a wide range of fascinating, unique destination information via australia.com, but also that they can use an Australian-made technology to quickly search and retrieve information on these places."

About ISYS Search Software
Established in 1988, ISYS Search Software is a global supplier of search solutions for business and government. The company's award-winning software suite offers a broad range of products designed for searching desktops, networks, websites and intranets. ISYS has been deployed by thousands of organisations operating in a variety of industries, including government, legal, law enforcement, financial services, healthcare and recruitment.

Headquartered in Sydney, Australia, ISYS Search Software also maintains offices in Chester, UK and the US and has distribution arrangements in New Zealand, England, India, Canada, Hong Kong, South Africa, Holland, Germany and many other countries around the world. The company's customers include Boeing, the United Nations, the National Library of Wales, Deloitte Touche Tohmatsu and QANTAS.

About Intology
Intology is a niche consultancy that helps clients solve complex knowledge problems. They combine management consultancy, solutions consulting, proprietary tools, and 3rd party technology to deliver tailored solutions to clients. Intology has specific expertise in the implementation of search for websites and intranets, and has implemented ISYS for a number of customers. More information about Intology is available from www.intology.com.au.

About Tourism Australia
Tourism Australia is the statutory authority responsible for international and domestic tourism marketing of Australia, as well as the delivery of research and forecasts for the Australian tourism sector.

Tourism Australia was formed on 1 July 2004 and brings together the collective skills and knowledge of the Australian Tourist Commission, See Australia, the Bureau of Tourism Research and the Tourism Forecasting Council.

The main objectives of Tourism Australia are: to influence people to travel to Australia, including for events; to influence people travelling to Australia as well as Australians to travel throughout Australia; to help foster a sustainable tourism industry in Australia; and help increase the economic benefits to Australia from tourism.

The Tourism Australia consumer website is www.australia.com. More information about Tourism Australia as an organization can be found at www.tourism.australia.com.

Media Contact:

ISYS Search Software
Haidi Jenkin
+61 2 9439 5800
haidi.jenkin@isys-search.com